As a real estate wholesaler, you’re probably trying to figure out how to maximize the return you get on your investment. Real estate wholesaling can be very rewarding, but to increase your profits, it’s important to streamline your process of getting real estate leads.
Some wholesalers rely primarily on cold calling to get real estate leads. While this method can be effective, it also typically involves a lot of rejections. When you experience a lot of rejections, it can be both frustrating and a waste of time. It can also damage your confidence and self-esteem. When it comes to wholesale real estate lead generation, there are better ways to get the leads you need to be successful.
Why You Should Ditch Cold Calling
Cold calling used to be more effective than it is now. Today, there are far too many scammers who utilize phone calls to try to swindle people out of money. As a result, many people are warier about answering phone calls from numbers they don’t recognize. This means that many of your cold-calling efforts could result in being sent straight to voicemail and never speaking to an actual person.
If you are lucky enough to get through to a real person, you need to be highly skilled at engaging and earning the trust of people who don’t know who you are. This can be extremely challenging. On top of all of this, many people find cold callers to be annoying. Even if the person on the other end of the line is interested in purchasing wholesale properties, they may be less likely to choose you to help them make a purchase if they’re annoyed by your phone call.
Get Listing Without Picking Up the Phone
Now that you know some of the drawbacks of cold calling, you’re probably wondering what alternatives you can use. Here are three alternative ways to get real estate leads without even picking up the phone.
Gather Emails on Your Website
Often, people respond more favorably to emails than they do to unsolicited phone calls. It is well worth your time to create a wholesale email list. Each time you have a wholesale property that’s available for investors to purchase, you can send the property details out to a mass email list. To get leads for your email list, consider collecting email information from your customers on your website. You can do this without causing irritation by offering something of value (such as a “how-to” investment guide for new real estate investors) in exchange for an email address.
Don’t Forget the Power of Word-of-Mouth
Don’t forget to ask your current clients to spread the word about your services. Sometimes word-of-mouth recommendations are the best ways to get real estate leads.
Use a Wholesale Real Estate Lead Generator Service
There are tools and software options out there to help you create email lists and generate wholesale real estate leads with little effort on your part. Yes, your read that correctly. BatchLeads is one such service that generates leads for you so you don’t have to worry about cold calling. It’s a great way to instantly generate leads. Give it a try today.